Logo Design After Modernism

The logo ubiquity of Time Square
An example of Swiss style
Modernist logos
Paul Rand’s UPS logo
A Wolfgang Weingart poster
A David Carson magazine cover
Skeumorphic buttons from iOS6
Left, Rand’s 1962 ABC logo. Right, 2007 update
Google logo history

Works Cited

Drucker, Johanna. Graphic Design History: A Critical Guide. Upper Saddle River, NJ: Pear son Prentice Hall, 2009. Print.

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